{"id":1803,"date":"2016-03-09T04:57:15","date_gmt":"2016-03-09T04:57:15","guid":{"rendered":"http:\/\/luxurytravelvietnam.com\/blog\/?p=1803"},"modified":"2025-03-19T07:30:30","modified_gmt":"2025-03-19T07:30:30","slug":"luxury-travel-vietnam-time-out","status":"publish","type":"post","link":"https:\/\/luxtraveldmc.com\/blog\/luxury-travel-vietnam-time-out.html","title":{"rendered":"Lux Travel DMC on Vietnam Timeout"},"content":{"rendered":"

\"Time<\/a>\u201cTouching clients\u2019 hearts builds success\u201d, that is the key success of Mr. Pham Ha, CEO of Lux Travel DMC<\/a>, shared with the reporter of the Time out. With more than 10 years of establishment and development, the company\u00a0has become a market leader in the Vietnamese tourism industry and has won numerous travel awards.<\/p>\n

Here below are the details of the interview.<\/p>\n

 <\/p>\n

What brought you into the luxury travel industry when in 2004\u00a0 a time when this segment was almost unknown here?<\/strong>
\nMy life changed in 2002 when I read an article on \u2018E-startup businesses\u2019 while on business in Malaysia. Coming back home, knowing that I had the experience and desire to develop a high quality service company focusing on quality not quantity, I launched \u2018Lux Travel DMC<\/a>\u2019. At that time many people doubted the project. Some of my friends thought it was too risky. However, \u2018differentiate or die, I persisted with my original plans to develop the luxury tourism sector with the concept of \u2018niche experiences for the discerning traveler\u2019. Lux Travel DMC developed a long-term strategy, initially with the idea of distinctive and stylish experiences, and as a consequence became the first and most respected luxury tour operator in Vietnam.
\nWhat obstacles does a Vietnamese Travel company face?<\/strong>
\nThis year, Lux Travel DMC was awarded \u2018The Certificate of Excellence\u2019 by Trip Advisor. Lux Travel DMC has also been nominated for \u2018Vietnam\u2019s Leading Tour Operator\u2019 and \u2018The Asian Leading Luxury Tour Operator\u2019 in the World Travel Awards, \u2018The Oscars of the tourism industry\u2019. In addition, Lux Travel DMC has won \u2018The Guide Award\u2019, awarded by the Vietnam Economic Times, for the eighth consecutive year. To attain these, Lux Travel DMC has continually worked to create and deliver luxury products and outstanding customer service through our attitude, high standards and our efficiency.
\nFirst of all, as a Vietnamese company, we have to compete with the giants in the tourism industry from all over the world. To promote the company we source clients ourselves; work with other tour companies to offer their customers our products; participate in exhibitions and trade shows; and invite journalists, advertisers and overseas customers to Vietnam. Secondly, we are up against other Vietnamese companies who copy our products and brand especially after we became established in niche markets, such as South Africa, South America and North America.
\nHow do you differentiate your brand and website from others?<\/strong>
\nIt begins with the name, \u2018Lux Travel DMC\u2019. The brand expresses unequivocally our concept. Nowadays, many operators try to copy our brand, but \u2018Lux Travel DMC\u2019 is registered and protected by the National Office of Intellectual Property of Vietnam. In addition, these copycats are not able to replicate our efficient processes and company culture. They just do not understand the market trends, the real meaning of \u2018luxury experiences\u2019 and the way to reach out to clients and touch their hearts.
\nPersonally, I have been on the best deluxe tours internationally provided by world renowned travel companies, stayed in the finest hotels and resorts and experienced exclusive cruises. From these experiences, I have learned how they meet the highest standards and reach out and touch the hearts of their clients, and then shared this with my staff.
\nThey also have the opportunity to experience the service at 5 star hotels and on board cruise ships in order to learn and deliver real benefits and advantages to our customers. We speak the same language as our clients and serve them in the way they expect. As a result, we have a 99% satisfaction rate from our customers and are working hard towards meeting the expectations of the remaining 1%.
\n\u00a0Compared with other travel companies, how is Lux Travel DMC different?<\/strong>
\nIt is our people. Our Luxer team members make the difference. We are proud of our qualified and highly skilled personnel who are the masters in high-end travel experiences and customer care. Our company culture ensures the best working environment for our staff who then take pride in ensuring the greatest experiences for every traveler.
\nOur highly experiential products and services make a difference, too. The secret of our success is that we reach out and touch the hearts of our clients with our exclusive experiential travel, and by word of mouth they do the marketing for us.
\nWhat is the target market for Lux Travel DMC?
\nIn the travel industry, the high-end sector is around 3% of the total market. Most of our customers are from Europe, Australia, the USA, South Africa and South America who are either traveling to or working in Vietnam. In addition we serve government officials and CEOs looking to develop business opportunities in Vietnam. There are also clients interested in adventure travel, diving, honeymoon sand family holidays. In general, most of our clients are willing to pay top dollar to experience an unforgettable holiday at the world\u2019s top hotels. By booking with Lux Travel DMC they ensure they get the right experiences with the highest standard of personal service.
\nWhat is your opinion about the Vietnamese luxury travel market?\"luxury\"<\/a><\/strong>
\nLuxury travel in Vietnam has developed rapidly in the last few years. In fact, travel companies are trying to increase their domestic market share, based around the natural beauty we have in Vietnam \u2013 the coastline and the mountains.
\nRecently we launched a new experience with sunset cocktail and dinner cruises in Nha Trang Bay. Many Vietnamese clients book this new experience. Quite often the cruises are fully booked, especially around festivals. We have found that when you have a good product, you always have the competitive advantage.
\nTwenty years ago, \u2018luxury\u2019 was defined by your car and your house, but nowadays it is also defined by your experiences. What do think you think about this?<\/strong>
\nIn my view, \u2018luxury\u2019 refers to home luxury, personal luxury and luxury service and luxury travel is part of that. The trend shows that people desire unique, authentic and special experiences. The new standard for luxury travel is the \u2018wow\u2019 factor. Luxury travelers are interested in total privacy, time to themselves, freedom from waiting around at the airport, no check-in at hotels, and the hotel staff addressing you by name. Furthermore, there is the desire to travel further afield, to discover the sea bed, take a world cruise or explore the moon and outer space. This is the new face of luxury travel and for now, the sky is the limit.<\/p>\n

About Lux Travel DMC<\/h1>\n

With more than 10 years of experiences in luxury travel industry, Lux Travel DMC<\/a> plan and conduct any Vietnam holiday packages<\/a>\u00a0including Hanoi, Halong Bay and other beautiful places in Vietnam. We are award\u00a0winning\u00a0DMC, specialized in Indochina luxury holidays and cover any trip within\u00a0Vietnam<\/a>,\u00a0Laos<\/a>,\u00a0Cambodia<\/a>,\u00a0Myanmar<\/a>\u00a0and\u00a0Thailand<\/a>. Contact us when\u00a0traveling to Vietnam\u00a0if you need any assistance.<\/p>\n","protected":false},"excerpt":{"rendered":"

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