Hanoi – In response to the call from the Central Committee of the Vietnam Fatherland Front and the Executive Committee of the Vietnam Tourism Association, LuxGroup has contributed VND 5 million from the LuxGroup Foundations to support citizens and tourism businesses affected by Typhoon Yagy.
Embracing the spirit of “mutual support” and the tradition of “sharing food and clothing,” LuxGroup hopes this contribution will assist the people and businesses in the affected areas to overcome hardships and swiftly return to normalcy. As a member of the Vietnam Green Tourism Association – an organization that unites travel businesses nationwide to foster a green and sustainable tourism industry – LuxGroup is committed to supporting the community not only through sustainable business practices but also through meaningful contributions to society.
Vietnam Green Tourism Association
LuxGroup itself was not immune to the storm’s effects. Lux Travel DMC cancelled and changed the tour programs for their customers to ensure their safety. Similarly, another member of LuxGroup, Lux Cruises Group, had been damaged and in need of repair. However, in the spirit of “those with less still help those with more,” LuxGroup is eager to share and support other tourism businesses through this challenging time. The swift assistance from the group reflects its strong commitment to corporate social responsibility.
2024 has been designated as the year of tourism linked with environmental protection. Mr. Vu The Binh, President of the Vietnam Tourism Association, emphasized the importance of addressing the aftermath of natural disasters, and restoring the environment, and ecosystems to quickly resume tourism activities. “When the environment is damaged, tourism is affected. Tourism associations need to guide and support businesses in swiftly recovering the economy, landscapes, and urban areas,” Mr. Binh stated.
Mr. Vu The Binh – President of the Vietnam Tourism Association (VITA)
Mr. Pham Ha, Chairman and CEO of LuxGroup, the Founder of LuxGroup Foundations shared: “We hope this contribution will help the people quickly overcome their difficulties and rebuild their lives after the storm. As a tourism business, we prioritize environmental protection and local community support, especially during challenging times like this.”
Mr. Pham Ha – Founder of LuxGroup Foundations
About LuxGroup Foundations
LuxGroup Foundations, under the management of Lux Travel DMC and Luxury Travel (members of LuxGroup), was established to foster innovation, improve employee welfare, and align with sustainable development goals, including achieving “Net Zero” by 2025 and “Net Positive” by 2030, creating positive impacts on both society and the environment. In June 2024, LuxGroup Foundations donated 25 water tanks for ethnic minorities in Sa Phin commune, Ha Giang province. LuxGroup also commits to donating 5% of the value from each Ha Giang tour to the ‘LuxGroup Foundations’ fund, continuing to support the community by providing water tanks and solar energy to the people of the Ha Giang rocky highlands.
About LuxGroup
LuxGroup is a leading luxury and sustainable travel corporation in Vietnam and Southeast Asia. With over 20 years of experience, LuxGroup not only provides unique travel experiences but also pioneers in environmental protection and community development. The group owns renowned brands such as Lux Travel DMC (which specializes in customizing tours for high-end customers in destinations in Asia) and Lux Cruises (operates boutique cruises in Halong Bay, Lan Ha, and Nha Trang Bay) , and it is consistently committed to delivering sustainable value to customers and partners. LuxGroup firmly believes that responsible tourism is the path to sustainable development and prosperity for both the industry and society.
